Generation Z

I read an intersting article which talk about there's many cases of millennials taking chance to be creative to start an enterprise online. They called this Generation Z. Generation Z is one name used for the cohort of people born after the Millennial Generation (normally after year 1995), where various of technology devices on their hands and also the trend of online entrepreneurship. For example, Nick D'Aloisio is best known as the creator of Summly, which is a summarization, artificial intelligence technology developed with SRI International, at just 15 years of age. Summly was sold to Yahoo for a reported $30 million US dollars making him one of the youngest self-made millionaires ever. For another example, Beth Reekles 17-year-old Welsh high school student who posted her first novel, The Kissing Booth, online where it got more than 19 million views and now Random House announced a three-book deal in the U.S., starting with The Kissing Booth. 

Nick D'Aloisio

Beth Reekles

 

Generation Z is familiar with computer technology, plus the increase of the popularity of social networking sites, they even can have their own blog and website, before they graduate they are more willing to participate in entrepreneurial online. Intern Sushi recruitment company survey showed that 75 percent of Generation Z hopes to turn their hobby into a full-time job; 17 2/3 years old teenager determined to change the world, therefore social networking sites has becomes their first choice.

It said that Generation Z born in Economic Recession era,  they will be much affected by growing up in economically difficult times due to the 1970’s (Generation Y) grow in recessions are often less confident, “settle” in lower paid jobs, and are more fearful about financial difficulties.

 

Bibliography

hinapress.com.my, (2014). Z世代科網界致富 18歲寫app賺近億 | 中國報. [online] Available at: http://www.chinapress.com.my/node/551459 [Accessed 30 Nov. 2014].

Stuff, (2014). Teen's multi-million dollar payday. [online] Available at: http://www.stuff.co.nz/technology/digital-living/8474218/Teens-multi-million-dollar-Yahoo-payday [Accessed 30 Nov. 2014].

The Wire, (2013). Meet the 17-Year-Old Who's Already Got a Three-Book Deal with Random House. [online] Available at: http://www.thewire.com/entertainment/2013/04/beth-reekles-kissing-booth/64016/ [Accessed 30 Nov. 2014]. 

USATODAY.COM, (2014). After Gen X, Millennials, what should next generation be?. [online] Available at: http://usatoday30.usatoday.com/money/advertising/story/2012-05-03/naming-the-next-generation/54737518/1 [Accessed 30 Nov. 2014].

Yahoo Small Business Advisor, (2014). World's Youngest VC-Funded Entrepreneur?. [online] Available at: https://smallbusiness.yahoo.com/advisor/world-s-youngest-vc-funded-entrepreneur-.html [Accessed 30 Nov. 2014].